ATLANTA - The Atlanta Track Club (ATC) has announced that Volkswagen has been named the official automobile of the ATC. As part of the cross calendar, multi-year partnership, Volkswagen will not only provide pace cars to lead each of the ATC's three signature events, which include the AJC Peachtree Road Race on the Fourth of July, the Atlanta Marathon and Marathon Relay in late October and the Atlanta Half- Marathon and Thanksgiving Day 5K on Thanksgiving Day, but also have significant consumer engagement opportuniti

QUANTICO, Va. - The Marine Corps Historic Half marathon announces the return of American automaker Chevrolet as partner for the fifth annual Historic Half, organized by the Marine Corps Marathon (MCM) and held in Fredericksburg, Va.

SAN FRANCISCO - Wipro Technologies, the Global Information Technology, Consulting and Outsourcing Business of Wipro Limited (NYSE: WIT) announced that its partnership with The San Francisco Marathon (TSFM) has reached the next level, with Wipro becoming the marathon's title sponsor for 2012. The 35th Wipro San Francisco Marathon will take place on Sunday, July 29, 2012 in San Francisco.

ST. PETERSBURG, Fla. - (April 17, 2012) - The inaugural Rock 'n' Roll St. Pete Half Marathon produced $7.8 million in total economic impact, including more than $3.8 million in direct visitor spending, according to a study conducted by the San Diego State University Sports MBA program. The event took place on February 12, becoming the second largest debut half-marathon in the United States this year according to Running USA.

BOSTON - (April 13, 2012) - New Balance has announced the opening of an Experience Store in its global headquarters city of Boston. Celebrating the global brand's past, present and future, New Balance proudly highlights its century-plus heritage and product innovation to bring its brand retail experience to life. The store, located at 583 Boylston Street in Boston's Copley Square neighborhood, features unique artistic imagery, engaging digital technology elements and a live manufacturing feed that showcases the company's domestic manufacturing capabilities.

BOSTON, April 11, 2012 - The 116th Boston Marathon on Monday, April 16, 2012 will bring $137.5 million in spending impact to the Greater Boston region, according to Greater Boston Convention & Visitor Bureau (GBCVB) President and CEO, Patrick Moscaritolo.

LONG BEACH, Calif. - C2O, a locally-based maker of 100% natural coconut water with nutritional properties, is the newest sponsor of the Long Beach International City Bank Marathon & Half-Marathon. The three year deal includes title to the Running Club Leaderboard and the innovative "Live Rejuvenated" campaign. Southern California's premier fall marathon event is held Friday to Sunday, Oct. 5 to 7, 2012.

HOUSTON - (Feb. 29, 2012) - The Chevron Houston Marathon's Run for a Reason charity program has set a new fundraising record of more than $2.3 million to benefit 57 charities. With more than 18,000 donations, the 2011-12 season marks the third consecutive record year of the program, generating nearly $15 million in its 18-year history.

SAN DIEGO - (February 1, 2012) - Competitor Group, Inc., (CGI), the leading media and event resource in the active lifestyle industry, and Brooks Sports, Inc., the #1 specialty running brand, have announced a multi-year, multi-category sponsorship renewal. Brooks will continue as the official footwear and apparel partner of the Rock 'n' Roll Marathon Series.

KANSAS CITY, Mo. - Price Chopper, the largest grocer in Kansas City, has inked a deal to be the title sponsor of the 39th edition of the Hospital Hill Run. Hospital Hill Run presented by Price Chopper will take place on Saturday June 2, 2012 consists of a half-marathon, 10K and the UMKC School of Medicine 5K events, starting and finishing at Crown Center.